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Our Services
Search Engine Optimization
Today’s customers
are beginning their search in the comforts of
their homes on the major search engines like
Google, Yahoo! and MSN. Our SEO experts
have a proven track record of taking websites
in extremely competitive industries to the top
of search engine rankings. We know what
it takes to get you in front of your target
market. If a potential customer is searching
for you on Google, we will make sure they find
you quickly and easily.
Search Engine Advertising and
Website Analytics
Search engine advertising—and the subsequent
analytics—often referred to as pay-per-click,
is the most targeted advertising known to man.
Not only that, but you only pay when a potential
customer clicks your ad and is brought to your
website. Our SEA experts are Certified
Google Advertising Professionals, Yahoo! Advertising
Ambassadors and Microsoft AdExcellence Members.
No other media can compete with SEA as it is
a perfectly targeted advertising tool that can
be tracked down to every single click.
Can you think of a television, newspaper or
radio ad that only reaches its targeted audience
and the response rate can be tracked and measured
so precisely?
Social Media Marketing
The internet
is becoming the best place for people to share
and spread ideas. Our internet marketing
experts are active members in hundreds of social-communities
online. We use these groups to create
buzz about our clients and the new and exciting
things they are doing. Not only do these
groups help generate targeted leads but they
also are a dream.
Public Relations
Public relations is the
most credible and transparent way to reach and
build trust with your target audience, ultimately
improving your company's reputation. We leverage
our expertise in business-to-business and consumer
communications to connect clients with key influencers.
Whether its online, blogger relations, or more
traditional, media relations, Patterson Interactive
can provide counsel and deliver meaningful results.
Comprehensive Interactive Marketing
Communications Plans & Tactics
The best way to meet
or exceed your sales goals is to identify, and
then implement the optimum marketing mix.
And in today’s world, that means taking
full advantage of both traditional and new media
opportunities. That’s exactly what
Patterson Interactive will do for you:
Identify the right target audience(s), the right
messages, and then put in play the right combination
of traditional and online media to most effectively
drive the business results you’re looking
for.
Specifically, our experience
has shown that integrated marketing strategies—particularly
those that leverage direct mail, email and online
techniques—can generate extremely cost-efficient
business results. If sound customer/prospect
targeting data is available, we can then put
our of successful traditional and online marketing
experience to work for your business, from the
initial planning through creative implementation
and fulfillment.
Read more about our approach to branding
in the Interactive Age
.
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